THE SEARCH

Readdle is a mobile app developer and global leader of best-in-class productivity apps, including PDF Expert, Spark Mail, and Scanner Pro.

They were seeking a Head of Global Product Marketing focused on B2C/B2B products who would spearhead efforts to drive growth, adoption, and engagement for a massively successful product with 35M+ users. The role encompassed the end to-end development of a new value proposition, positioning, and messaging and would help continue the product’s positive momentum.

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THE HIRE

• 8+ years of product marketing experience specializing in consumer tech, specifically global gaming companies (a huge focus area for the search).
• 5+ years of leadership experience and ran product marketing for one of the most popular video games on the global market.
• Previously a Head of Product Marketing, leading a portfolio dedicated to new game development initiatives.
• They led a team of 5+ cross-functional direct reports and managed a diverse range of product marketing responsibilities